Customer Intelligence Platform for GTM teams in B2B and D2C that layers on top of data warehouses to unify sales, CRM, paid media and event data for persistent identity resolution and end-to-end customer journey visibility. Features include cookieless identity resolution (IRIS) with cross-session/device persistence up to three years, AI-trained attribution, analytics & BI, dashboards, audience activation, plug‑and‑play connectors, and events/data management.