Inline laser-driven digital printing technology using laser-reactive pigments to create indelible variable data (dates, lot codes, 2-D data matrix codes, barcodes, images/graphics) on primary and outer packaging at full production-line speeds. Serves brand owners in pharmaceuticals, FMCG, food & beverage, electronics, cosmetics and tobacco, enabling late-stage customization on existing lines with lower capital cost than out-of-line digital solutions.